Hi, I’m Melissa Hutchinson — founder of hutchinson digital

I help beauty, skincare, and wellness product brands grow with clear strategy and data-backed advertising.

Based in Greater Sydney, I work with product-based founders who want predictable growth without the confusion or guesswork. I specialise in Meta, TikTok, and Email strategies that help brands turn their content and products into real, sustainable sales.

Every strategy I build is tailored, data-driven, and aligned with your brand’s goals. Whether you’re launching your first campaign or scaling an established brand, I focus on clear insights and real results — not trends or noise.

I’m a creative thinker with a strong focus on strategy. My aim is to make the marketing side of your business feel simple and effective, so together we can build something you’re proud of.