I work with beauty and wellness brands to support their growth through paid advertising and email marketing systems.

I manage Meta and TikTok ads to drive targeted traffic, and use Klaviyo email marketing to help convert and retain that traffic through clear segmentation and automated flows.

My approach is structured and data-led. I focus on building organised campaign foundations, thoughtful testing, and steady optimisation so growth feels sustainable rather than rushed.

With a background in Education, I naturally think in systems and clarity. I enjoy breaking down performance data and turning it into simple, practical decisions that move the business forward.

I work best with founders who value clear communication, long-term strategy, and a collaborative approach to growth.

I’m based in Australia and work with brands both locally and internationally.

If you’re looking to build your paid ads and retention marketing with structure and intention, I’d love to connect.